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Tobias Müller new Marketing Manager from Zanders

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Tobias Müller ist the new marketing manager at Zanders with effect since 1 November 2016. The 44-year-old is in charge of the overall marketing of the German manufacturer of high quality speciality papers and boards for labels, packaging and graphical applications. During the following months, the focus will be on a permanent positioning of Zanders in the national and international market. Prior to this, Müller was leading the strategy and online marketing units as a partner in the marketing agency „Ziegs Plus Müller“.

Zanders GmbH is a German manufacturer of high quality speciality papers and boards developed especially for labels, packaging and graphical applications. Founded by Johann Wilhelm Zanders in Bergisch Gladbach in 1829, the company still operates the Gohrsmühle paper mill there today with around 480 employees. Its range encompasses high-gloss finished label papers and premium board grades forming part of the traditional Chromolux brand, one of the world's leading brands of paper, as well as the superb Zanpaper assortment which provides grades with a particularly smooth and natural surface respectively.

It encompasses the Zanlabel types of label paper as well as the Zanpack grades of packaging board. Zanders offers premium brands Silver digital and Chromolux digital particularly developed for digital printing. The portfolio is completed by the flexible packaging paper Zankraft and Zanflex as well as the barrier paper Zanbarrier OGR. Manufacturers of beverages including spirits, sparkling wine, wine, beer and water, grocery and luxury food products, tobacco products, as well as pharmaceutical and cosmetics products are Zanders’ business clients.

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